Gianluca Fiorelli

Gianluca Fiorelli is a strategic and international SEO and AI Search consultant with two decades in web marketing, helping businesses earn organic visibility by targeting users' real search and customer journeys. Through his consultancy, ILoveSEO.net, he works with clients across industries and regions.

His work spans strategy, international reach and the shift to AI-driven search:

• Strategic & international SEO — building visibility and performance for brands across markets and languages
• AI Search & semantics — keeping brands legible to Google, AI Overviews and LLM-based answer engines
• Search & customer journeys — mapping content to intent across the full path to conversion

He has collaborated with clients such as Glassdoor (now Indeed), Idealista, Rastreator, OutSystems, Chess.com, SIXT Ride, Vegetables by Bayer, Alpitour World, Pfizer and Visit California. A former Global Associate for Moz, Gianluca shares daily insight on SEO, AI Search, semantics, content and search-marketing strategy across X, Threads and LinkedIn.

Before SEO, he took a university degree in cinema and worked in the field — the seventh art remains a passion, alongside history, linguistics and painting miniature soldiers.