Freelance SEO Consultant · Amsterdam
Arnout Hellemans
The Talk
The SERP Holds Way More Insights…
The search results page is one of the richest, most underused datasets in marketing. This talk digs into what the SERP is really telling you — about intent, competition, and opportunity — and how to turn those signals into decisions.
Arnout has been a freelance SEO consultant from Amsterdam and since 2010 he has worked for some of the largest websites and news publishers in the world like thenextweb.com (TNW), Natwest group (rbs.co.uk, natwest.com), Leaseplan as well as a lot of scale ups in the USA and Europe. He's also a frequent speaker at events like InOrbit, ConversionHotel, ConversionJam, Friends of Search, and Digital Olympus. He has a big passion for solving technical SEO puzzles. Feel free to follow him on Twitter.